How To Do The “Money Tango” With Your Customers March 24, 2007
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Want to know how to sell a shitload of products?
Then stop trying to sell to people.
Believe me, nobody want’s to hear your latest and greatest sales pitch.
***They’re to busy listening to their ipods.
***They’re to busy voting for the next american idol.
***They’re to busy trying to figure out who’s going to get voted off the next episode of survivor.
Nobody want’s to be sold.
Nor do they want to feel like they’re being sold to either.
But yet… here you go pitching and promoting.
“Rah, rah rah…by my product”
“Rah, rah, rah…you can become a millionaire overnight”
Geesh…no wonder your last months sales started and ended with zero’s.
Here’s a thought.
Try romancing your customers.
Remember when you were trying to win the attention of that gorgeous lady you saw on the train…ladies you can substitute you favorite male here…
But do you remember what the process was like.
I bet that you didn’t just go up and ask for a date..
How come?
Because the little genius in you told you that would be stupid. She doesn’t even know you so why would she say yes to your question.
So what did you do to get her attention?
You probably made sure that there was interest in you from her by first making eye contact.
Then once that was done you started off with an approach…an easy conversation.
And so on and so on….
The point here is that you took your time to get her name and number. And from there you moved on to dating.
Then how come you’re rushing the sale with your potential customers?
Why not provide them with useful information.
Romance them.
Let them see you as the one they want to do the money tango with.
The important thing to remember is that you want them to be the one who decides that you are the one for them.
When they do that, then they will decide to buy from you on their own terms.
And they’ll love you for that.
But anything less than this romance will result in a cold shoulder.
And who wants that?
I know I don’t.
I like making money.
But I always reverse the sale.
why?
Because selling sucks!
That’s all for now
Keir Smith
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